Assignment
Name: Trivedi Disha Hiteshbhai
Paper no: 15 (MASS COMMUNICATION AND MASS MEDIA)
Topic: TYPES OF
COMMUNICATION.
Year: 2015-2017
M.A.Sem=4
Submitted to: Smt. S.b.gardi department of English (M.K.B.U)
What is
communication?
Communication (from
Latin commūnicāre, meaning "to share") is the act of conveying
intended meanings from one entity or group to
another through the use of mutually understood signs and semiotic rules.
Types of
Communication
Communication
Communication is a process of
exchanging information, ideas, thoughts, feelings and emotions through speech,
signals, writing, or behavior. In communication process, a sender(encoder)
encodes a message and then using a medium/channel sends it to the receiver
(decoder) who decodes the message and after processing information, sends back
appropriate feedback/reply using a medium/channel.
Types of
Communication
People communicate with each
other in a number of ways that depend upon the message and its context in which
it is being sent. Choice of communication channel and your style of
communicating also affects communication. So, there are variety of types of
communication.
Types of
communication based on the communication channels used are:
1) Verbal Communication
2)
Nonverbal Communication
Verbal communication refers to
the the form of communication in which message is transmitted verbally;
communication is done by word of mouth and a piece of writing. Objective of
every communication is to have people understand what we are trying to
convey. In verbal communication remember the acronym KISS(keep it short
and simple).
When we talk to others, we assume
that others understand what we are saying because we know what we are saying.
But this is not the case. Usually people
bring their own attitude, perception, emotions and thoughts about the topic and
hence creates barrier in delivering the right meaning.
So in order to deliver the right
message, you must put yourself on the other side of the table and think from
your receiver’s point of view. Would he understand the message? how it would
sound on the other side of the table?
Verbal
Communication is further divided into:
1)
Oral Communication
2)
Written Communication
3)
Oral Communication
In oral communication, Spoken
words are used. It includes face-to-face conversations, speech, telephonic
conversation, video, radio, television, voice over internet. In oral
communication, communication is influence by pitch, volume, speed and clarity
of speaking.
Advantages of Oral
communication are:
-It brings quick feedback.
-In a face-to-face conversation, by reading facial expression and body language one can guess whether he/she should trust what’s being said or not.
-In a face-to-face conversation, by reading facial expression and body language one can guess whether he/she should trust what’s being said or not.
Disadvantage of
oral communication
In face-to-face discussion, user is unable to deeply think about what he is delivering, so this can be counted as a
In face-to-face discussion, user is unable to deeply think about what he is delivering, so this can be counted as a
Written
Communication
In written communication, written
signs or symbols are used to communicate. A written message may be printed or
hand written. In written communication message can be transmitted via email,
letter, report, memo etc. Message, in written communication, is influenced by
the vocabulary & grammar used, writing style, precision and clarity of the
language used.
Written Communication is most
common form of communication being used in business. So, it is considered
core among business skills.
Memos, reports, bulletins, job
descriptions, employee manuals, and electronic mail are the types of written
communication used for internal communication. For communicating with external
environment in writing, electronic mail, Internet Web sites, letters,
proposals, telegrams, faxes, postcards, contracts, advertisements, brochures,
and news releases are used.
Advantages of
written communication includes:
-Messages can be edited and revised many time before it is actually
sent.
-Written communication provide record for every message sent and can be saved for later study.
-A written message enables receiver to fully understand it and send appropriate feedback.
-Written communication provide record for every message sent and can be saved for later study.
-A written message enables receiver to fully understand it and send appropriate feedback.
Disadvantages of
written communication includes:
-Unlike oral communication, Written communication doesn’t bring instant
feedback.
-It take more time in composing a written message as compared to word-of-mouth. and number of people struggles for writing ability.
-It take more time in composing a written message as compared to word-of-mouth. and number of people struggles for writing ability.
Nonverbal
Communication
Nonverbal communication is the
sending or receiving of wordless messages. We can say that communication other
than oral and written, such as gesture, body
language, posture, tone of voice or facial expressions, is
called nonverbal communication. Nonverbal communication is all about the
body language of speaker.
Nonverbal communication helps
receiver in interpreting the message received. Often, nonverbal signals
reflects the situation more accurately than verbal messages. Sometimes
nonverbal response contradicts verbal communication and hence affect the
effectiveness of message.
Nonverbal
communication have the following three elements:
1)
Appearance
2)
Speaker: clothing, hairstyle, neatness, use
of cosmetics
3)
Surrounding: room size, lighting, decorations,
furnishings
4)
Body Language
5)
facial expressions, gestures, postures
6)
Sounds
7)
Voice Tone, Volume, Speech rate
Types of
Communication Based on Purpose and Style
Based on style and purpose, there
are two main categories of communication and they both bears their own
characteristics. Communication types based on style and purpose are:
1) Formal Communication
In formal communication, certain
rules, conventions and principles are followed while communicating
message. Formal communication occurs in formal and official style. Usually
professional settings, corporate meetings, conferences undergoes in formal
pattern.
In formal communication, use of
slang and foul language is avoided and correct pronunciation is required.
Authority lines are needed to be followed in formal communication.
2) Informal Communication
Informal communication is done
using channels that are in contrast with formal communication channels. It’s
just a casual talk. It is established for societal affiliations of members in
an organization and face-to-face discussions. It happens among friends and
family. In informal communication use of slang words, foul language is not
restricted. Usually. informal communication is done orally and using gestures.
Informal communication, Unlike
formal communication, doesn’t follow authority lines. In an organization, it
helps in finding out staff grievances as people express more when talking
informally. Informal communication helps in building relationships.
THANK
YOU....
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